Wildlife Studios Launches New Affiliate Studio, Playabit | Pocket Gamer.biz
Wildlife Studios has revealed the launch of a new affiliate studio, Playabit, with studio heads retaining creative freedom while having access to Wildlife’s publishing platform.
Playabit is Wildlife Studios’ first affiliate studio of the year and will be led by a trinity of mobile industry veterans behind Peak Games’ Toy Blast and Toon Blast. Together, these two games have generated approximately $3 billion in cumulative revenue to date.
The Peak Games alumni who will lead the studio are Lead Designer Tugrul Atak, Studio Director Ayhan Sahin, and Lead UI Designer Ant Sengelli.
Playabit serves as the entry point for Wildlife Studios in Asia and Europe, and will have locations in Turkey and the UK, in addition to the US.
“At Playabit, we will focus on creating fun and engaging casual games, building on our experiences from past successes. We want to create games that will be played daily by people around the world with the best user experience.”, Atak said.
“Plus, being in Turkey, we can tap into the very talented game development community in the Anatolia region.”
Sahin added, “Studio heads have complete creative freedom while Wildlife provides access to its publishing platform, modules, dedicated staff and administrative support to allow creators to focus on what matters most. : to create great games.”
Wildlife Studios’ first location in Europe was the new affiliate studio in Sweden announced in December 2021, with a creative lead yet to be revealed. Meanwhile, another affiliate studio, Never Forget Games, is aiming for its first global launch this year, and SuperWOW! Games and Foxbear Games are each preparing to soft launch their first games.